What Makes Turley Jewelers Exceptional?

Turley Jewelers is not a “brand” store. Turley Jewelers is not a chain store. We are are a family owned and operated fine jewelry boutique located in the beautiful Pinecrest Village area of Miami, Florida. We carry limited editions of exceptional fine jewelry.

The best Jewelers in all of Miami!!!
Beautiful location, excellent service, and the
nicest people you could ever meet!!
— J. Goldsmith

Our customers are jewelry lovers who want beautiful, original fine jewelry. They are not impressed by mass produced “designer brands.” Turley Jewelers carries a truly outstanding collection of limited edition fine jewelry, always made with impeccable quality. In addition to our exclusive jewelry collections, we carry gently worn luxury brand watches, including many rare editions and hard-to-find models.

Turley Jewelers is the finest, and most honest jewelry store in Miami. I was born in Miami and have never been to a more professional, high quality store. The store is the most beautiful, organized, safe, secure store. They have the nicest selection of fine watches and rings as well as necklaces!! The staff is professional, kind and honest! Parking is great. I highly recommend them.
— R. Smith

We are passionate about providing about providing our customers with a thoroughly enjoyable shopping experience in a friendly, relaxed atmosphere of luxury and comfort. Whether you are looking for a special item to express your personal style or would like assistance in finding the perfect gift for a loved one, we are at your service.

Turley Jewelers is so friendly and has very caring, knowledgeable customer service that goes the extra mile .
— D. Kirsner

Exclusive Jewelry Designs  

As the premier luxury fine jewelers in Miami, we pride ourselves on offering our clients an outstanding collection of exclusive jewelry designs that are unique to our store. We carry limited edition and one-of-a-kind pieces that you will not find anywhere else. Our collection includes timeless, classic designs, as well as bold, contemporary creations.

Exquisite fine jewelry! Walking into Turley Jewelers is like walking into Jewelry Paradise. Everything is gorgeous. The owners, Charlotte and Eddie DePaula, are two of the loveliest people I have ever known. They are sincere and have hearts of gold.
— R. Souci

Exceptional Quality

We have built our reputation for excellence by carrying jewelry made with superior craftsmanship. Our customers know that they can trust they will always receive the very best from Turley Jewelers in design, quality, and service.

Most excellent quality is found here in a beautiful place with amazing professional service. I adore the necklace that they made for me from my husband. The friendly atmosphere makes it a great store.
— B. Barbier

Our Passion for Excellence

Turley Jewelers is passionate about providing our customers with a thoroughly enjoyable shopping experience in a friendly, relaxed atmosphere of luxury and comfort. Whether for a minor jewelry repair or for a major jewelry purchase, we want visitors to our store to feel like very special guests. Our knowledgeable jewelry specialists are committed to ensuring that each customer receives exceptional customer service. Jewelry is for happy occasions! It is our great pleasure to help our customers celebrate the happiest moments of life!

We are passionate about pleasing our customers. They appreciate that we make every effort to provide them with a wonderful shopping experience. Our customers respect our integrity, and they trust us. People know that we are sincere. I know that is why we are blessed with such wonderful relationships with our clients.

— Charlotte DePaula, Founder/Owner

Amenities

When you visit Turley Jewelers, you will enter an atmosphere of luxury and relaxation. Our premises are wheelchair accessible. We offer free WiFi, gorgeous complimentary gift wrapping, local delivery, curbside service, and personal shopping services. Ask about our flexible financing options. We welcome our LGBTQ guests.

Se Habla Español!


A Family Tradition for over 100 Years!

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For more than 100 years, the DePaula family of Master Jewelers has carried out a rich tradition of designing stunning fine jewelry of superior quality. Dedicated to upholding the same standards of excellence, Charlotte and Eddie DePaula opened Turley Jewelers in 2002 in the elegant Village of Pinecrest in Miami, Florida. The store was named in honor of Charlotte’s grandmother, Dorice Turley. A photograph of Dorice remains displayed proudly in the store’s workshop.

Dorice was the matriarch of our family. She would have been so proud of what Eddie and Charlotte have done.
— Diane Stewart, Charlotte's mother

Turley Jewelers has remained faithful to the DePaula family’s legacy. Through their commitment to building lasting customer relationships, devotion to impeccable customer service, and their extraordinary jewelry offerings, Turley Jewelers has earned an outstanding reputation as Miami’s premier jewelers. The DePaula’s and their wonderful staff have also won the loyalty and affections of their customers. Dorice would be proud!

Founders, Charlotte and Eddie DePaula

Founders, Charlotte and Eddie DePaula

An Interview with Eddie DePaula

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Eddie DePaula cofounded and managed Turley Jewelers with his wife Charlotte until his passing in 2017.  Eddie was an inspiration to everyone who knew him. His passion for excellence was evident in every area of his life. He set exacting standards for Turley Jewelers, and those standards remain in effect today. The following interview occurred several years ago. We hope it will give you insight into the wonderful person who helped define the traditions that Turley Jewelers continues in his memory.

How did your career in fine jewelry begin?

It began when I was about 18 years old.  My older brothers had begun working in the jewelry manufacturing end of the business and learned the trade of being a jeweler.  They started their own stores and I apprenticed under each one of them. 

After working under their watchful eye, I began to work as a jeweler and gained a vast amount of experience, earning the title of master jeweler. 

During that time I found a passion within the jewelry realm...watches.  I couldn't learn enough about Rolex watches.  That passion led to an extremely successful career in selling pre-owned luxury watches.

How did you decide to become a jeweler designer? 

Designing was a natural extension of my art.  I began drawing as a little boy and spent hours practicing and sketching. 

That childhood love translated into a great gift for my jewelry career.  I am able to not only see the piece in my mind's eye but I am able to draw it out for the customer and know the technicalities of bringing it to life.

What inspires you?

My inspiration for delving into fine jewelry was my love for the process, materials and the final product.  I love the complexities of how the metals and gems work together.    My artistic vision takes off with all the possibilities that present themselves. 

My inspiration for designing is the costumer, his or he style,  and creating what I think will be the best design for them. I set such a high standard for my final design, it can often be both a frustration and a joy.

How do you select your jewelry and watch collection pieces? 

We look for quality, value and how unique the piece is.  Is it something that can be found down the street?  If so, we don't want it.  We don't want to have five of each piece in different colors.

Where did you grow up? Why did you choose to make Miami your home and headquarters?

I was born in Cuba and was brought to the US when I was 26 days old.  My family and I lived in New York, Chicago and finally North Miami.  Then my older brother opened a jewelry store in the Florida Keys, and we all moved there. 

I broke off on my own and moved to Orlando.  That is where Charlotte and I met.  We were both attending the same church.  We dated for a while and were married on November 3rd, 2001.  We lived in Orlando for a year. 

As we contemplated where to open our own store, we wanted to be close to family and that is why we chose Miami.

What was the proudest moment of your career? 

Opening my own store and then 11 years later creating a whole new space for the next 20 years.

Can you sum up your sense of aesthetics in three words? 

Luxurious, exquisite, exclusive.  We offer an experience like no other in our community.  Our new showroom is classy and creative.  It gives the feel of exclusivity and incredibly unique beauty.

If you were not creating jewelry, what do you think you would be doing?

Artwork. Definitely artwork. 

As for the future? 

We will continue to build upon our foundations and grow our business for our children's future.

Jewelry designing takes patience, time, and sometimes re-doing or changing course. The most amazing thing is when the process is over and the jewel we have created is incomparable to anything else.
— Eddie DePaula

R.I.P. Eddie. We will always miss you.